This professional network and think tank within the Swiss Association of Engineers and Architects (SIA) is dedicated to supporting women architects and engineers.
Appear interviewed existing and potential members to better understand the brand’s potential. The results lead to new key messages and a visual identity that is more expressive and better aligned to the needs of the regional chapters while remaining true to the SIA brand.
Scope
Brand strategy, visual identity system, regional logos, templates, and design guidelines.
