Whether you’re looking to refresh your brand or need expert guidance developing a new customer engagement strategy, Appear can help. Appear is a Zurich-based communications design consultancy that designs brand identities, print communications, books, websites, infographics, and wayfinding systems.
From concept to production, founder and creative director Adrienne Pearson works closely with businesses and organizations to create experiences that engage target audiences and achieve business results. Depending on each project’s needs, Adrienne draws upon a well-established network of collaborators, including brand strategists, copywriters, website developers, photographers, and illustrators.
We begin each project by seeking a clear understanding of our client’s target audiences, business goals, and brand strategy.
Who are you trying to reach? What do you want them to do? What do you want them to think about your brand? We believe this information is essential to effective communications design, whether we’re updating an existing corporate identity for an established brand or developing an app for a startup. We also believe that collaboration is key to the success of any project. We know that our clients understand the challenges and dynamics of their organizations better than we ever could.
To ensure that our ideas and solutions are realistic and viable, we closely with our clients at each project stage.
Since establishing her own consultancy in 2008, Adrienne Pearson has worked for a variety of Swiss and international organizations of all sizes, across a variety of industries. Here are a few notable clients:
Credit Suisse Art Collection
Crucell / Berna Biotech
Landis & Gyr
netzwerk frau und sia
UWC Swiss Association
T +41 (0)44 462 1130